Metro-East Living

St. Clair Square’s newest store caters to kids and adults who enjoy a nostalgic vibe

MINISO is now open at St. Clair Square.
MINISO is now open at St. Clair Square. jgreen@bnd.com

St. Clair Square welcomed a new — and fun — store on Oct. 31 with the opening of MINISO.

Located in a space previously occupied by Express, MINISO is filled with a wide selection of goods sporting familiar characters and themes ranging from Harry Potter and Peanuts to Strawberry Shortcake and Sanrio and many others.

Bento boxes featuring Peanuts, Strawberry Shortcake and Sanrio characters are available at MINISO in Fairview Heights.
Bento boxes featuring Peanuts, Strawberry Shortcake and Sanrio characters are available at MINISO in Fairview Heights. Jennifer Green jgreen@bnd.com
Purses and tote bags featuring Sanrio characters Hello Kitty, My Melody, Kuromi and Cinnamoroll
Purses and tote bags featuring Sanrio characters Hello Kitty, My Melody, Kuromi and Cinnamoroll Jennifer Green jgreen@bnd.com

MINISO has stuffed toys and figurines, backpacks, totes and purses, blankets and pillows, socks and slippers, accessories, beauty products, stationery, bento and lunch boxes, eating utensils, storage solutions, stuff for pets, snacks and beverages, and a whole lot more.

The shelves with neat rows of brightly colored products fill the store and will appeal to the younger generations. A Gen-X kid like me can see the appeal of it with collections featuring Hello Kitty (joy!), Snoopy and Care Bears (even if they have been redesigned since the ‘80s).

Close-up look of Care Bears (Good Luck Bear and Grumpy Bear) at MINISO at St. Clair Square
Close-up look of Care Bears (Good Luck Bear and Grumpy Bear) at MINISO at St. Clair Square Jennifer Green jgreen@bnd.com
A collection of figurines featuring Pochacco, a character by Sanrio, which includes Hello Kitty
A collection of figurines featuring Pochacco, a character by Sanrio, which includes Hello Kitty Jennifer Green jgreen@bnd.com

Good (Or dangerous?) info to have: Some collections and categories of merchandise are currently buy one, get one free.

I wonder if anyone can truly appreciate how difficult it was for me to not embark on an impromptu shopping spree.

But I’ll be back. Soon.

Beauty collections at MINISO include lip gloss, nail polish and other fun makeup items.
Beauty collections at MINISO include lip gloss, nail polish and other fun makeup items. Jennifer Green jgreen@bnd.com

About MINISO

China-based MINISO offers products inspired by Japanese design and has more than 6,400 stores worldwide.

MINISO at St. Clair Square is located on the lower level outside of JC Penney and across from Gloria Jean’s Coffee. Hours listed online are currently 10 a.m. to 8 p.m. Monday-Saturday and 11 a.m. to 6 Sunday.

For more info about MINISO, check out miniso.com.

Figurines of Kuromi, a Sanrio character
Figurines of Kuromi, a Sanrio character Jennifer Green jgreen@bnd.com
Plush and stuffed animals, backpacks and snacks at MINISO
Plush and stuffed animals, backpacks and snacks at MINISO Jennifer Green jgreen@bnd.com
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Jennifer Green
Belleville News-Democrat
Jennifer Green has been with the Belleville News-Democrat since 2006. She covers restaurants and business openings/closings. Green is a 2001 graduate of Southern Illinois University Edwardsville. Please share tips and feedback at 618-239-2643 or jgreen@bnd.com.
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